Most sales people tend to forget that not every customer wants to buy their product all of the time. Indeed, analysis of customer buying patterns suggests that, at any one time, only 5% of potential customers are actively buying and over 50% have no interest in buying at all. Finding the 5% who are actively buying requires skill and dedication and sometimes a bit of luck!
Read more5 ways to improve the quality of your meetings
I have worked in companies where it felt like we had meetings just for the sake of having meetings. Meetings can be extremely valuable but, if not planned for, can be a terrible waste of time. As a sales person, the last thing you want to do is to waste the time of your client. There are certain things that you should do in advance of and during any meeting to ensure that they are of high quality, both for you and your client.
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